Chelsea_Sun
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Yuanbao Party Falls Short of Meeting Tencent’s Great AI ExpectationsRed-envelope blitzes can certainly drive a short-term spike in downloads and clicks. In this landscape, it’s understandable that Tencent was eager to “take a shot” during the Chinese New Year window. But if it doesn’t address the fundamental issues at the product and use case level, even burning through 1 billion yuan in red envelopes may only bring in a pile of passersby who “grab the red envelopes and leave.” Once the red-envelope tide recedes, everything could end up right back where it started.
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